{"id":85,"date":"2013-12-30T13:24:35","date_gmt":"2013-12-30T13:24:35","guid":{"rendered":"http:\/\/newprovideo.com\/news\/cameras-on-set\/television-riding-strong-but-only-if-professional-video-equipment-keeps-up\/"},"modified":"2013-12-30T13:24:35","modified_gmt":"2013-12-30T13:24:35","slug":"television-riding-strong-but-only-if-professional-video-equipment-keeps-up","status":"publish","type":"post","link":"https:\/\/newprovideo.com\/news\/television-riding-strong-but-only-if-professional-video-equipment-keeps-up\/","title":{"rendered":"Television riding strong, but only if professional video equipment keeps up"},"content":{"rendered":"<p>We live in a time when it&#039;s popular to say that established forms of media are transforming and look nothing like what we&#039;ve seen before. That&#039;s probably as it should be, but does that really mean that television is on the way out, or that the professional&nbsp;video equipment we use today will be obsolete tomorrow?&nbsp;<\/p>\n<p>Whatever the means in which we grow accustomed to accessing media in the future, what&#039;s important is that we pay attention to the way that we produce this material.<\/p>\n<p>An editorial on Wired suggests that the consumer trend toward individual experiences might prompt a new focus on individual experiences that move at different paces while still leaving space for &quot;event-based viewing&quot; that can be seen in different settings.<\/p>\n<p>However, for a counterpoint, we can turn to TV Technology, where editor-in-chief Tom Butts assesses that <a href=\"http:\/\/www.tvtechnology.com\/opinions\/0087\/the-state-of-television-worldwide\/222681\" target=\"_blank\" rel=\"noopener\">the future of the medium is going strong.<\/a> With the viewership still out there, the kinds of professional camcorders and accessories different companies use can still come under scrutiny, as well they should. &nbsp;<\/p>\n<p>&quot;More people worldwide now pay for their TV than get it over-the-air. At the end of last year, there were a total of 728 million pay-TV subscriptions,&quot; Butts said. &quot;For the foreseeable future, television will continue to dominate how the world&#039;s population gets its information and entertainment, whether it be by over-the-air, cable, satellite or IP.&quot;<\/p>\n<p>That&#039;s good news for production companies, of course, but only if they have the harnesses, batteries, cameras and other devices necessary to ensure high levels of long-term performance.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Your television production company can stay confident in the idea that there&#8217;s still some life left in this media.<\/p>\n","protected":false},"author":2,"featured_media":86,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-85","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cameras-on-set"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Television riding strong, but only if professional video equipment keeps up<\/title>\n<meta name=\"description\" content=\"Your television production company can stay confident in the idea that there&#039;s still some life left in this media.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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